Creative thinking is the ability to see things differently, to find new solutions or to offer an alternative perspective.  

Whilst it can be used for straightforward problem solving, it goes beyond that, opening doors to unique and groundbreaking solutions.  

There are countless product examples where creative thinking was at play – from the wheel to the lightbulb. There were already solutions for moving heavy objects and getting light but innovative and creative thinking allowed the inventors to come up with new ideas which have stood the test of time.

Creative thinking continues to thrive today in all areas of our lives but the noise that surrounds us can often stifle our ability to tap into our resources.

Why does creative thinking matter

What stops us from being a creative thinker?

  1. Our brains take the easy route naturally, often following what we’ve always done and not seeking an alternative
  2. Our lives are so busy we don’t allow time to think creatively about issues
  3. We fear time wasting and failure, so unless we are being paid for ideas it feels luxurious to spend time when we think there is an easier less innovative solution
  4. Except for those who are natural innovators, lots of us believe everything has been thought of already and our brains instinctively set barriers to our ideas

How can we become Creative Thinkers?

Organise Open Brainstorming.  Allow time and speak for all ideas, with no limits 

Get out the art materials.  Engage the right side of the brain by drawing or creating something whilst allowing the thoughts to wander

Embrace failure as an opportunity and extract lessons to move forward

Create time for free thinking to generate a variety of responses from a single prompt

Generate a creative environment, be it art, music or spending time outside in nature

Practice mindfulness to connect with your thoughts and gain insights which often get lost in the busyness of the day. We like
Andy Puddicome’s ’ Take Ten’ guided mindfulness exercises.

Becoming a creative thinker is a journey of continuous learning and self-discovery. By embracing curiosity, challenging assumptions, and cultivating a creative mindset, individuals can unlock the power of creative thinking. 

In a world that thrives on innovation, the ability to approach challenges with fresh perspectives is not only a personal asset but also a key driver of progress and success. 

If this is something you would like to explore, why not book a 1-2-1, or we can lead a thought-provoking team workshop session and see where it takes you.